![]() ![]() When it comes to what is the best time of day to send an email, Monday is always a bad idea. Looking at day vs night, daytime emails perform better for obvious reasons, especially when it comes to campaigns. Up to 53% of all emails are opened during office hours and 47% during the rest of the day. Out of those, 30% will be responded to that day and the rest at a later date. In fact, your audience will open 66% of received emails on any day but won’t respond to more than 40%. And the time of sending is crucial to whether you will receive an answer or not. There is a big difference between the rate at which emails are opened and the rate that people reply to them. Some of the general rules seem intuitive, but should still mention them.ĭoes it matter what time you send an email? For the most part, determining the perfect time slot for your needs will take research, planning, and testing. You cannot find the answer by simply hitting the search button, as it is as different as the companies sending them out and people receiving them. And as many have discovered, the answer will not necessarily please you. Your recipients will open 66% of emails but won’t respond to more than 40%.Įveryone has found themselves wondering when is the best time to send an email at one time or another.Up to 53% of all emails are opened during office hours.The best performing day of the month is the 5th, with a 19.15% open rate.A good open rate very much depends on your line of business, but the overall average open rate is 17.92%.53% of all emails are opened during work hours.60% of people check their email as soon as they wake up.The best time to send an email on Sunday is at 11 am.The best two days to send a marketing email are Thursday and Friday before lunch break.Fascinating Email Statistics (Editor’s Choice) Let’s have a look at some statistics that will help us get closer to resolving the issue. This might not be a very satisfying answer, but it’s the only correct one. What is the best time of day to send an email? Just think of how often we glance over the inbox and how short our attention span is when it comes to things that are not a top priority. And everyone sending them out knows the struggle of getting your email to the top of the list at just the right time. There are times when they will perform better or go unread. The cold email, the campaign, the newsletter, the sales email:
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